I am a US-based Illustrator with extensive experience working with both analog and major digital programs. I've cracked the code on preserving texture, choosing the right tools, and building workflows that feel natural instead of forced. With 40+ classes taught to 45K+ students (1.5M+ minutes watched) and licensing deals with major brands, I know what separates marketing promises from real solutions. This lab is the course I wish had existed when I was figuring this out.
INTRODUCTION
hi I am Esther
select clients:
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 clear resultsÂ
Texture Preservation
KEEP YOUR ART'S SOUL
Your traditional sketches have life, energy, and that perfect imperfect texture. Learn proven techniques to preserve what makes your hand-drawn work special when moving digital—no more flat, lifeless digital work.
Hybrid Workflows
FIND YOUR PERFECT PROCESS
Stop guessing which program to use when. See multiple workflow demonstrations for the same projects and discover the exact process that matches how your creative mind actually works—whether you're traditional-first, digital-native, or somewhere in between.
Clear Choices
YOUR ART, YOUR WAY
End the confusion about Procreate vs. Photoshop vs. Illustrator. Through side-by-side comparisons of real projects, you'll finally know which tools enhance your natural style instead of fighting against it.
↓ course structure ↓
Module 01
FOUNDATIONS
Foundation & Visual Library Building. Start here if you want to relax and build a creative foundation. We'll explore and analyze inspiring picture book illustrations, and build your extensive personal visual vocabulary from scratch. Learn to identify style elements that resonate with you and begin developing your visual language.
Module 02
PROJECT ONE
Complete Commercial Project: Traditional to Digital Workflows in Procreate, Photoshop and Illustrator. Follow a real client brief from concept to completion. Learn professional sketching techniques, mood boarding, and how to preserve hand-drawn energy when going digital - perfect scanning, cleanup, and cross-platform workflows that actually work.
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Module 03
PROJECT TWO
Complete Commercial Project: Traditional to Digital. Workflows in Procreate, Photoshop and Illustrator. Follow a real client brief from concept to completion. Learn professional sketching techniques, mood boarding, and how to preserve hand-drawn energy when going digital - perfect scanning, cleanup, and cross-platform workflows that actually work.
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Module 04
PROJECT THREE
Narrative Illustration & Portfolio Development. Transform personal stories into professional portfolio pieces through guided prompts in multiple programs. Learn observational drawing techniques and narrative-driven composition while building work that showcases your unique artistic perspective. Develop portfolio-ready pieces that tell your creative story.
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Module 05
DIGITAL INTEGRATION
Traditional-to-Digital troubleshooting & advanced techniques solve the most common digitization problems artists face: scan enhancement, preserving watercolor textures, separating overlapping elements, and making traditional and digital elements work seamlessly together. Includes over a dozen specific scenarios with step-by-step solutions.
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11 Hours of bite-sized video lessons in 4K quality. Lifetime accessÂ
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 thoughtful production
Multi-Angle Filming
SEE EVERY DETAIL
Multiple camera angles show overhead workspace, natural hand position, and close-up detail simultaneously. No squinting or wondering "what did she just do?"
On-Screen Highlights
FOLLOW WITH CONFIDENCE
Screen-based instructions include cursor tracking and keyboard highlights. Your focus stays on creating, not hunting for tiny menu items.
Proven Expertise
40+ CLASSES, 8 STAFF PICKS
Years of teaching have taught me exactly what works. Every lesson eliminates confusion and builds genuine confidence.
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frequently asked questions
I only know one program. Will I learn others?
My digital work looks flat. Can you fix that?
How do I get traditional work into digital?
I only know one program. Will I learn others?
What software do I need?
I work full-time. Is this for busy people?
How is this different from other courses?
I'm self-taught. Will I be lost?
Will I build a portfolio pieces?
Do I need a scanner?
How much content is included?
I get overwhelmed by long courses. Do I have to watch in order?
How long do I have access to the content?
Is this a community-based course?
My questions are not here...
Is this a community-based course?
Got Questions?
Choosing the right course is a big decision. Whether you're wondering if this fits your skill level, curious about the tools, or just want to know how it works, I'm here. No question is too small, and I genuinely want to make sure this feels right for you.
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Enroll Today↓Enroll Today↓Enroll Today↓Enroll Today↓Enroll Today↓Enroll Today↓Enroll Today↓Enroll Today↓Enroll Today↓Enroll Today↓Enroll Today↓Enroll Today↓
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Enroll Today↓Enroll Today↓Enroll Today↓Enroll Today↓Enroll Today↓Enroll Today↓Enroll Today↓Enroll Today↓Enroll Today↓Enroll Today↓Enroll Today↓Enroll Today↓
Join with confidence
I'm thrilled to welcome you to Esther's Art Lab. It's truly my creative passion, and I want you to feel amazing about this decision. If after exploring you realize it's not quite what you were hoping for, just reach out within 14 days and I'll process a full refund—no drama, no forms to fill out, just honest creative support.
Sign up todayinterested in coaching?
I offer personalized one-on-one sessions for artists working through their own creative processes. If you want dedicated time to work through your specific challenges, let's connect.